vertical ai is ai built for one line of work.
the phrase describes a system that knows a job, rather than a model that knows everything and has never seen yours. we took the name because it is the only kind of thing we build.
same underlying models. different last mile.
what the phrase means.
a general model is trained to be useful to everybody. a vertical one is built around a single line of work: the documents that trade sends, the systems it already runs on, and the words its customers use on the phone. same underlying models. different last mile.
other names for it
why general models lose to built ones.
ask a general model to quote a piping job and it will hand you something that reads right and prices wrong. it has never seen your supplier list, your margins, or the three specs your customers send as photographs of a fax. the model was never the hard part. the ten things around it are.
a general model is a brilliant graduate who has never seen your business.
the gap
the part most shops skip.
most australian ai consultancies resell someone else's platform and build around whatever it allows. that holds up until your problem needs something the vendor never considered. then you get a workaround, or you get told it is on the roadmap.
to be fair
built on open frameworks.
our work runs on open source frameworks anyone can inspect, not a product we rent. when a client needs something strange, we write it and it ships in days: a tool that reads a drawing, a transfer rule nobody else has, a model that runs in sydney instead. that is the case for vertical over general, and it is why we can tell you where your data sits.
the residency case
why we took the name.
we named the company after the category because it is the only work we do. we do not sell a general assistant with your logo on it. we pick one job, build the system that does it, score it against real cases before it goes live, and run it afterwards.
