Semrush for your voice agent

Semrush is a leading SEO tool suite for keyword research, competitor analysis, and campaign tracking. It empowers marketers to improve search rankings and optimize online visibility.

Call 1800 570 693 to talk to the demo agent. Plans start at A$49 a month.

The app's Connected apps page: what agents do with each app, such as booking appointments, knowing who is calling and sending emails, and whether each one is working.The app's Connected apps page: what agents do with each app, such as booking appointments, knowing who is calling and sending emails, and whether each one is working.The app's Connected apps page: what agents do with each app, such as booking appointments, knowing who is calling and sending emails, and whether each one is working.The app's Connected apps page: what agents do with each app, such as booking appointments, knowing who is calling and sending emails, and whether each one is working.

Integration record

Status
Available
Plan
Every plan, from Starter at A$49 a month
How it connects
With an API key. You create a key in Semrush and paste it on a secure page in Connected apps.
What it reads
31 actions, such as get competitors in organic search, get competitors in paid search and get domain organic search keywords.
What it changes
43 actions, such as check Semrush account units balance, add Semrush review comment and get ad copies.
What starts an action
The agent runs an action during a call or chat when the conversation needs it. It only runs the actions you switch on.
Custom work
You choose each action from its list of 74. Anything the list doesn't cover needs a custom API tool on Scale, or a Concierge build.
Checked
Action list checked 14 November 2026. We haven't tested each action.

Semrush actions

Reads 31

  • Get competitors in organic search
  • Get competitors in paid search
  • Get domain organic search keywords
  • Get domain paid search keywords
  • Get PLA search keywords for a domain
  • Get Semrush GBP metrics
  • Get Listing Management location
  • Get Semrush review auto-reply config
  • Get Semrush review overview
  • List Semrush GBP additional-hour types
  • List Semrush GBP attributes
  • List Semrush GBP categories
  • List Semrush GBP posts
  • List Semrush GBP suggestions
  • List Listing Management locations
  • List location categories
  • List location images
  • List location listings
  • List location payment options
  • List Semrush location reviews
  • Get Map Rank Tracker campaign
  • Get Map Rank Tracker heatmap
  • Get Map Rank Tracker keyword statuses
  • Get Map Rank Tracker metrics
7 more
  • Get Map Rank Tracker user limits
  • List Map Rank Tracker campaigns
  • List Map Rank Tracker top competitors
  • Get v4 project
  • List v4 projects
  • Validate Listing Management location creation
  • Validate Listing Management location update

Changes 36

  • Check Semrush account units balance
  • Add Semrush review comment
  • Get ad copies
  • Create Semrush GBP post
  • Create Listing Management location
  • Create location image
  • Manage Semrush GBP suggestion
  • Get domain ad history
  • Get domain organic pages
  • Get domain organic subdomains
  • Compare domains
  • Enable location listing
  • Collect Map Rank Tracker campaign data (consumes credits)
  • Create Map Rank Tracker campaign
  • Update Map Rank Tracker campaign
  • Get PLA competitors
  • Get PLA copies
  • Update Semrush GBP post
  • Update Listing Management location
  • Update location image
  • Replace Semrush review auto-reply config
  • Update Semrush review comment
  • List v4 backlink anchors
  • Get v4 authority score profile
12 more
  • List v4 backlink competitors
  • List v4 backlinks
  • Compare v4 backlink summaries
  • Get v4 backlinks historical summary
  • Get v4 backlinks matrix
  • Get v4 backlinks overview
  • Create v4 project
  • List v4 indexed pages
  • Get v4 keyword metrics
  • List v4 referring domains
  • List v4 referring IPs
  • Update v4 project

Deletes 7

  • Delete Semrush GBP post
  • Delete Listing Management location
  • Delete location image
  • Delete Semrush review comment
  • Disable location listing
  • Delete Map Rank Tracker campaign
  • Delete v4 project

Semrush setup

  1. Pasting a Semrush API key

    Create an API key in Semrush, choose Semrush in Connected apps and paste the key on the secure page.

  2. Choosing the actions

    Choose which of the 74 actions the agent may use. Start with lookups and add the ones that change Semrush when you're ready.

  3. Testing, then publishing

    Watch the agent use the live app in the browser tester, then publish. Voice and text agents share the connection.

Get started

Tell us what your callers ring about, and we build and test the agent for you.